The difficulty of entering the world of spirits in 2021.
Spirits development mapping is a new tool made available to start-ups and young entrepreneurs .
Project Management
Limited editions of spirits for ready-made clothes : the next big thing in sensorial marketing?
23 Sep 2020
My Spirit Factory
Marketing strategy & sensory marketing
The importance of strong pieces and accessories in ready-to-wear.
Ready-to-wear brands often communicate about strong parts and accessories. The strong parts of your wardrobe ...
Project management and spaghetti therapy: how to de-dramatize one's relationship with the unexpected by distinguishing complicated and complex?
10 Sep 2020
My Spirit Factory
Project Management
BOEING 747 VS SPAGHETTIS
"It's really too complicated!" Sharing our dismay at a project, a task or a change, has the consequence of spreading a negative emotional charge...
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