Labelling

The difficulty of entering the world of spirits in 2021.
Spirits development mapping is a new tool made available to start-ups and young entrepreneurs .

The 70cl and 750ml formats are at the heart of the debate.
How many times have we regretted the lack of harmonization of the US and European formats at the time of development?

1/ When marketing and artistic strategies intersect to create an iconic song.

"Allways be aware of what's around you
They wanna down you, and fuckin' clown you
Keep your shit in order...

 
BOEING 747 VS SPAGHETTIS

"It's really too complicated!" Sharing our dismay at a project, a task or a change, has the consequence of spreading a negative emotional charge...