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Blog
Spirits development
- Bernadet special report: social innovation and resilience as values.
- The spirit development mind map is unveiled.
- Fine Bordeaux: the most cognaçaise of wine brandies (after cognac) ?
- Ethyl carbamate and spirits dossier: what solutions for rum and cachaça exports?
- Logistical challenges and coherence of the territory: how far does the Spirits Valley extend?
Project Management
Marketing strategy & sensory marketing
- Risk of secession in the USA: what's at stake for French wines and spirits?
- How has the Technics SL 1200 contributed to the success of Spirits Valley spirits and liqueurs?
- Distilleries & winegrowers: make the most of your dormant material stocks by selling unused bottles, corks or neutral cases!
- Wanted ! What happened to the Remy V by Remy Martin?
- Changing filling standards for spirits in the USA: towards a 700ml Vs 750ml match to conquer the shelves?
- When the 'old school' becomes attractive again: who can rekindle the flame of the 'brûlot charentais'?
- When the Baijiu will awaken: what an opportunity for France and the Spirits Valley?
- Sensory marketing and artistic strategy: analysis of the 'Tequila Sunrise' bottle from the hip hop group Cypress Hill.
- Business Resilience: Inner Circle, an example of situational intelligence from the music industry.
- Bold sensorial marketing: can we create limited editions of spirits bearing the effigy of hotel and restaurant brands to enhance the customer experience?
- Limited editions of spirits for ready-made clothes : the next big thing in sensorial marketing?
Supply chain
Other
- The eventful history of the map of cognac crus : between the desire for classification, education and artistic interpretations.
- Which spirits for space tourism ? A look back at Remy Martin's Remy Space cognac experience.
- Maison Villevert special report: a look back at 20 years of exploring the world of spirits with Jean-Sébastien Robicquet.
- "The nuggets of the Spirits Valley" episode #1: Laurent Becquart places the group BK'ART in orbit.
- Is the Spirits Valley a trump card of French soft power?
